David Shiffman wears ugly sunglasses. We need to fix that. For the sharks.

David is a legend in the online ocean conservation world, but that doesn’t mean he’s a legend of style. Everywhere, in every picture, he wears these:

Just terrible.

Just terrible.

Let’s be clear: these sunglasses, if you can even call a second pair of glasses worn over his normal glasses that, are ugly. Really ugly. Distractingly ugly. In an non-parametric, multivariate analysis of his outreach effort, David is 7% less effective* at disseminating ocean content than he should be, given his follower base and content stream. I believe that the majority of this deficit can be directly attributed to his sunglasses.

It’s time to change that.

Buy David Shiffman a less ugly pair of sunglasses.

 

David Shiffman has spent his life saving sharks. Isn’t it time he did so in style? I think so. And I hope you do too. Let’s buy him some sunglasses that reflect how cool his shark conservation work really is. Support our efforts to buy David less ugly sunglasses on Indiegogo.

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