Skip to content

Southern Fried Science

Over 15 years of ocean science and conservation online

  • Home
  • About SFS
  • Authors
  • Support SFS

Tag: Lowes Foods

Greenwashing – Is there really a sustainable Orange Roughy fishery?

Posted on September 6, 2010September 13, 2010 By Andrew Thaler 9 Comments on Greenwashing – Is there really a sustainable Orange Roughy fishery?
Conservation, Science

Wandering through the grocery store the other day, I noticed something strange in the fish bin. Now, in general I’m pretty conscious of where my fish comes from, how it was caught, whether the fishery as a whole or the specific population is sustainable. I pay attention to those details and I can usually tell when a company’s branding is legitimate and when it’s just greenwashing.

Imagine my shock when I found a packet of Orange Roughy, sold by the Full Circle brand, and marketed as sustainable.

Read More “Greenwashing – Is there really a sustainable Orange Roughy fishery?” »

Recent Popular Posts

David Attenborough's Ocean is on Hulu and Disney+. Let's watch together and discuss it!David Attenborough's Ocean is on Hulu and Disney+. Let's watch together and discuss it!June 16, 2025David Shiffman
Marine Biology Career AdviceMarine Biology Career AdviceMay 30, 2025David Shiffman
The story of the pride flag made from NASA imagery: Bluesky's most-liked imageThe story of the pride flag made from NASA imagery: Bluesky's most-liked imageSeptember 27, 2024David Shiffman
Shark of Darkness: Wrath of Submarine is a fake documentaryShark of Darkness: Wrath of Submarine is a fake documentaryAugust 10, 2014Michelle Jewell
How many nuclear weapons are at the bottom of the sea. An (almost certainly incomplete) census of broken arrows over water.How many nuclear weapons are at the bottom of the sea. An (almost certainly incomplete) census of broken arrows over water.July 26, 2018Andrew Thaler
Here's what I teach my students about finding jobs in marine biology and conservationHere's what I teach my students about finding jobs in marine biology and conservationApril 10, 2024David Shiffman
What is a Sand Shark?What is a Sand Shark?November 12, 2017Chuck Bangley
Our favorite sea monsters – Ningen (#4)Our favorite sea monsters – Ningen (#4)September 7, 2010Andrew Thaler
Megalodon: the New Evidence is a fake documentaryMegalodon: the New Evidence is a fake documentaryAugust 7, 2014David Shiffman
What can the funniest shark memes on the internetz teach us about ocean science and conservation?What can the funniest shark memes on the internetz teach us about ocean science and conservation?November 8, 2013David Shiffman
Subscribe to our RSS Feed for updates whenever new articles are published.

We recommend Feedly for RSS management. It's like Google Reader, except it still exists.

Southern Fried Science

  • Home
  • About SFS
  • Authors
  • Support SFS


If you enjoy Southern Fried Science, consider contributing to our Patreon campaign.

Copyright © 2025 Southern Fried Science.

Theme: Oceanly Premium by ScriptsTown