Today I was at an undergraduate research event with our best and brightest presenting their research via posters – great science, but often dreadful posters.
Posters can be a great medium for getting your science over to an audience. They have the benefit that if you can draw people into your poster you can have a lot more intimate face to face discussion with your peers. But first you have to draw them in…
Increasingly poster sessions in conference are becoming large sprawling events, and your poster is going to have to compete for attention with hundreds if not thousands of other posters, with your audience having little time to browse, they may be distracted by friends and colleagues, they may be tired as poster sessions are often at the end of a long day of presentations, and possibly (probably) slightly to moderately drunk. Here are some simple tips for making a good poster that has impact.
Conference season is fast approaching, and around the hallowed halls of academia frantic graduate students are rushing around trying to cat herd committee members for thesis drafts and preparing the capstone to all of their recent study and research: the thesis defense. For the past two weeks my life has largely been back to back student presentations, and on the whole they were excellent. a couple of moments when nerves got the better of presenters, but generally high quality.
Then I went to an academic meeting, and I was reminded again why we are struggling to communicate environmental issues to the general public. I had forgotten quite how excruciatingly dull and painfully constructed academic presentations can be.
The presenters were completely unaware of the effect of their talks on the audience, who were checking email, napping and in one case just staring blankly at a wall, which was obviously more entertaining than the presentation at hand.
It really was a master class in how to ensure that your presentation was as dull, dense, and obtuse as possible. So for the benefit of those who what to ensure that they can give the most perfectly dull academic presentation, here are some tips:
Rarely do conservation or environmental issues solely deal with just one group of homogenous people. Most who deal with “on the ground” conservation realize that typically issues have multiple, often conflicting, groups with multiple view points and values. So why do so many attempts as conservation science communication just have one line of attack?