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First Bluefin Tuna sells for $70,000 at Tsukiji Fish Auction (UPDATED)

Update: The blog Food, Sake, Tokyo has the numbers for this year’s auction. Perhaps most interesting, per kilogram the first tuna of the year wasn’t the most expensive fish. A 168-kg fish sold for $382 per kilo (~$64,000 total) compared to $305 per kg for the first fish of the year.


In an unexpected turn, the first Bluefin Tuna auctioned at the Tsukiji Fish Market in Tokyo, sold for approximately $70,000, a dramatic drop from the record breaking $1.8 million. The buyer, Kiyoshi Kimura, is the same man who won the auction in 2011, 2012, and 2013. This is a radical change from previous years and may symbolize a shift back to actual market value, rather than “auction-as-performance” to drive up the demand for Bluefin Tuna.

It should be noted that even the $70,000 price tag is unaccountably high. The price for Bluefin Tuna in Japan peaked at $34 per kilogram in 1990 and has been in decline (with occasional fluctuations) since. At that price, a 350 kilogram fish would only sell for ~$12,000. This year’s first fish appears to have weighed 230 kilograms.


Deep-sea biologist, population/conservation geneticist, backyard farm advocate. The deep sea is Earth's last great wilderness.


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