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Tag: advertising

A brief comment on advertising

Posted on September 21, 2011 By Andrew Thaler 3 Comments on A brief comment on advertising
Uncategorized

You may have noticed a leaderboard across the very top of this page advertising various biotech companies. Over the next month we’ll be experimenting with the potential for hosting ads through Sproutnova, a new, science focused advertising company. Please use the comment field on this post as an open thread to discuss the new ads … Read More “A brief comment on advertising” »

Does fast-forwarding through commercials hurt advertisers?

Posted on May 22, 2010 By David Shiffman 12 Comments on Does fast-forwarding through commercials hurt advertisers?
Popular Culture, Science

ResearchBlogging.org

A few weeks ago, my co-bloggers were doubtful that it is possible to watch 36 hours of television in a week. The main factor that makes television viewing on this scale possible for me is the DVR, which allows

me to tape two shows simultaneously. It also allows me to easily fast-forward through commercials, and  because of the DVR,  the only commercials I see anymore are when I’m watching live sports. While the ability to easily record a show and watch it later (and fast forward through commercials as you watch it later) has improved the quality of life for my roommates and me, I’ve often wondered how it affects advertisers. After all, it’s their money that pays for my favorite shows.

Read More “Does fast-forwarding through commercials hurt advertisers?” »

Fried New World

Posted on February 7, 2010February 7, 2010 By Andrew Thaler 7 Comments on Fried New World
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We can rebuilt it, we have the technology, we can make it bigger, stronger, faster, harder. Welcome to Southern Fried Science 2.0! Over the weekend, major changes have happened in our humble corner of cyberspace. We made the move from the wordpress.com blog network to our own, self-hosted site on the www.bluehost.com servers. In conjunction … Read More “Fried New World” »

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