Pokémon Go is officially a thing.
In the last week, this game has outpaced even Google Maps in number of downloads. It has more daily active users than Twitter. Its user retention rate is astronomical. It is either a herald of the end of western capitalism or a huge boom for small businesses. People are going outside, exploring their neighborhoods, finding dead bodies, walking off cliffs, experiencing nature, getting robbed, making new friends, and getting shot at.
It is the best of tech. It is the worst of tech. Or maybe, it’s just tech, and people can interact with technology in as many ways as there are Pokémon to be found.
Last week, I wrote a brief introduction to this phenomenon, which I won’t rehash here.
But of course, the big question emerging within the sphere of environmental educators is “how can we capitalize on Pokémon Go to engage with the public on environmental issues?”
After spending more time with the app, and focusing on specific features that can facilitate environmental education, I have five suggestions.
Read More “An environmental educator’s field guide to Pokémon Go.” »
One-hundred-fifty meters hardly seems like anything at all.



Joey Maier is a biology professor at Polk State College where he uses every possible opportunity to encourage his students to spend time in the water, play with technology, and do #CitizenScience. As an undergraduate, he did a stint as an intern for Mark Xitco and John Gory during their dolphin language experiments. He then spent the years of his M.Sc. at the University of Oklahoma thawing out and playing with bits of decaying dolphin. After discovering that computers lack that rotten-blubber smell, Joey became a UNIX sysadmin and later a CISSP security analyst. 

