That ambassador is Bathynomus giganteus, the giant, deep-sea isopod.

Conservation has long had the concept of Flagship Species—popular, charismatic species that serve as rallying points for conservation awareness and action. Formalized within the framework of conservation marketing, flagship species are focused around particular goals and audiences. Think of the WWF’s Giant Panda, Polar Bears and a thousand different arctic or climate change campaigns, or even the American Bald Eagle, whose decline galvanized the country into action. These animals are iconic. They connect people to species and ecosystems in crisis. They are Flagship Species.
The Giant Deep-sea Isopod is not a flagship species. The Giant Deep-sea Isopod addresses a much more fundamental issue: despite being the largest, most diverse ecosystem on the planet, most people have no direct connection, no frame of reference, for the deep sea.
Read More “Now, More Than Ever, America Needs an Ambassador for the Deep Sea.” »












Southern Fried Science loves giant isopods. There are few deep-sea animals more iconic, more charismatic, more weird and wonderful, than the deep-sea isopod. The biggest of the deep-sea isopods, the giant deep-sea isopod, Bathynomus giganteus, is a quintessentially American beast. It dwells in the deep Gulf of Mexico. The bulk of its known range falls within the United States Exclusive Economic Zone. It was first collected by American scientist Alexander Agassiz (though it was formally described by his colleague and collaborator French zoologist Alphonse Milne-Edwards). Tough on the outside, soft on the inside, fiercely independent yet able to work in massive aggregations to consume the bloated carcass of a whale, alternately terrifying and adorable, I can think of no better animal to represent the deep water of the United States better than our own Bathynomous giganteus.

